About Matt musser
"I Am Rooted in Your Success"
Rooted Growth Strategies was founded on a simple belief: great businesses start with great leadership.
Matt Musser has spent over 25 years helping organizations align their people, purpose, and processes to unlock sustainable growth. His approach is rooted in building trust, fostering clarity, and empowering teams to achieve more together.
A Trusted Partner for Growth
With extensive experience leading organizations across industries, Matt brings a unique blend of strategic insight, operational expertise, and people-first leadership to every engagement. He knows that true success isn’t just about hitting numbers—it’s about creating a thriving culture where employees and leaders are fully engaged.
"When a leader focuses on empowering and developing their team members, two things happen: It becomes a better place to work, reducing turnover and workplace drama, and the pace of growth increases as more people make decisions and own results."
What Drives Matt?
Matt has seen both great leaders who struggled with management and great managers who lacked leadership. His passion is helping clients balance these skills, bringing structure to empower leaders to manage effectively while fostering growth.
For Matt, success comes when his clients succeed. His work is driven by his values: integrity, humility, and a commitment to building trust with others. By helping businesses invest in their people, Matt believes both the team and the organization will thrive.
Core Values
Our process focuses on alignment and action:
Build Trust with Integrity and Humility
Trust is foundational to all relationships, and it’s built through integrity—aligning words with actions—and humility, by valuing others above ourselves. Focusing on the good of others fosters strong, trusting relationships.
Proverbs 11:3
Philippians 2:3-4
My Success is Tied to My Clients’ Success
Rooted Growth Strategies succeeds when my clients grow, both culturally and financially. I seek the same success for my clients that I strive for in my own business.
Matthew 7:12
Show Up Inwardly Sound and Others Focused
An inwardly sound leader is self-aware, secure, and principled. When leaders focus on others—being empathetic and humble—they create environments for growth. I aim to bring the best version of myself to serve others.
